Hello readers,
As we know, World of Warcraft (owned by Blizzard) have been making some drastic changes to their game within the last expansion, Warlords of Draenor. This expansion this time around didn't feature a new class or race, however, it did feature a whole new animation/graphic/animation upgrade of each playable race and also the option of semi-realistic player housing, their garrisons.
One of their biggest changes that I feel will effect the game the most; is the WoW Token which has been added to the game on the 21st of this month. It will allow players that have money in game, but no so much in real life to obtain this token and use it for played time (more details below).
The WoW Token will be going live in the Europe game region on April 21 at approximately 5 p.m. CEST. The WoW Token will be available for 20 EUR (15 GBP) from the in-game Shop, and will be set at a starting price of 35,000 gold in the Auction House across the Europe region. From that point forward, the gold price will automatically fluctuate based on player supply and demand. To start we’ll be limiting the number of Token purchases from the Shop to 10 within a 30-day period, and the limit on Tokens purchased for gold will be set higher—though keep in mind these limits may be adjusted over time. While Tokens will be available immediately from the Shop, please note that there may be a delay before Tokens put up for sale on the Auction House become available for purchase with gold.
"Using WoW Token Game Time with a Recurring Subscription
You can redeem WoW Tokens while you have an active recurring subscription—there’s no need to suspend your subscription or resubscribe. Your recurring subscription will automatically pause when your currently paid-for subscription period ends (e.g. for monthly subscribers, at the end of your current 30-day period), and all redeemed WoW Token game time will be applied next. Note that you can have multiple WoW Tokens redeemed on your account at any given time. Once any accumulated WoW Token game time expires, your recurring subscription will automatically pick up where it left off.
Region-wide Exchange
As discussed in our original announcement, each game region (Americas, Europe, Korea, Taiwan, and China) will have its own shared WoW Token exchange.
Once purchased, a Token can then be put up for sale in a region-wide exchange via a new Game Time tab in the Auction House. While the rest of the Auction House will remain realm-based, a region-wide WoW Token exchange will provide the largest possible pool of prospective buyers and ensures everyone has access to a vibrant, active Token marketplace. In the Americas, Europe, Korea, and Taiwan, players who purchase a WoW Token from the Auction House will be able to redeem it for 30 days of game time.
Going for Gold
Because the Token exchange has to start somewhere, we will be setting the initial gold value of the WoW Token ourselves. The starting gold value in each region will be based on several factors, including regional in-game economies, but ultimately our goal is to select a fair and reasonable starting price. After that, the Token’s gold value will be determined dynamically based primarily on player supply and demand. Simply put, if more WoW Tokens are being listed than are being purchased, the price will automatically drift downward over time. If people are purchasing Tokens from the Auction House faster than they’re being put up for sale, then prices will go up accordingly. As a reminder, to help make sure players can trade WoW Tokens confidently, once a Token sells, the seller will receive the amount of gold they were quoted at the time they listed their Token."
Conclusion:
How will an item like this effect the economy of the game? They say that it is realm-specific in terms of the costs and how it will be priced; but the question still stands that if there are more 'whales' on the server, then there is going to be more supply of it, however, a server that is greatly underpopulated most likely won't have many willing people.
My active subscription to World of Warcraft ended about 2 weeks ago, so I cannot actually log in to check how the prices are fluctuating within the economy but I'm sure Blizzard won't let it get out of control :)
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